Social network analysis has an especially long tradition in the social science. In recent years, a dramatically increased visibility of SNA, however, is owed to statistical physicists. Among many, Barabasi-Albert model (BA model) has attracted particular attention because of its mathematical properties (i.e., obeying power-law distribution) and its appearance in a diverse range of social phenomena. BA model assumes that nodes with more links (i.e., “popular nodes”) are more likely to be connected when new nodes entered a system. However, significant deviations from BA model have been reported in many social networks. Although numerous variants of BA model are developed, they still share the key assumption that nodes with more links were more likely to be connected. I think this line of research is problematic since it assumes all nodes possess the same preference and overlooks the potential impacts of agent heterogeneity on network formation. When joining a real social network, people are not only driven by instrumental calculation of connecting with the popular, but also motivated by intrinsic affection of joining the like. The impact of this mixed preferential attachment is particularly consequential on formation of social networks. I propose an integrative agent-based model of heterogeneous attachment encompassing both instrumental calculation and intrinsic similarity. Particularly, it emphasizes the way in which agent heterogeneity affects social network formation. This integrative approach can strongly advance our understanding about the formation of various networks.

My research focuses pn the intersection between game theory, social networks, and multi-agent simulations. The objectives of this scientific endeavor are to inform policy makers, generate new technological applications, and bring new insight into human and non-human social behavior. My research focus is on the transformation of cultural conventions, such as signaling and lexical forms, and on many cell models models of stem cell derived clonal colony.

Because the models I analyze are formally defined using game theory and network theory, I am able to approach them with different methods that range from stochastic process analysis to multi-agent simulations.

Industrial Engineering, Multi-criteria Decision Making, Optimization Techniques, Global/International Facility Location, Agent-based Modeling

I am fascinated by unraveling water-scarcity patterns. I am an expert in Integrated Assessment Modelling and Water Footprint Assessment. The concepts and tools that I have developed and applied all aim at availing knowledge at scales relevant to decision-makers in the water sector. During my PhD at the University of Twente I evaluated how spatiotemporal patterns of water availability relate to patterns of water use for a river basin in the semi-arid Northeast of Brazil. I have used agent-based modelling and developed the downstreamness concept to analyze the emergence of basin closure. This concept is helpful to water managers for identifying priority locations for intervention inside a river basin system. As a postdoc I continued to evaluate the relation between water use and availability and further broadened my scope to a wider range of related topics.

Ecology - Natural Resources Management (Community-based management)

I worked on natural resources management modelling in STELLA. I developed a technical and scientific model to analyze soil, climate and biological conditions to explain how Bamboo ecosystem works and how people in Cundinamarca, Colombia could focus on a sustainable model for use and manage forestry resources.
Also, I worked on the seventh framework program named: Community-based management of Environmental Challenges in Latin America -COMET-LA-. The project built a learning arena with scientists, civil society and government to identify sustainable models for governance of natural resources in social-ecological systems located in a rural context from Colombia, México and Argentina.

I am interesting in research on Modelling of governance and Community-based management of natural resources.

All aspects of social simulation including: techniques, tools, applications, philosophy, methodology and interesting examples. Understanding complex social systems. Context-dependency and how it affects interaction and cognition. Complexity and how this impacts upon simulation modelling. Social aspects of cognition - or to put it another way - the social embedding of intelligence. Simulating how science works. Integrating qualitative evidence better into ABMs. And everything else.

Social interaction leading to the adoption better eating habits by households at all income levels